When your name goes on something and you didn’t have say on the final edits…

When your name goes on something and you didn’t have say on the final edits…

The “art” of “subtlety”

Except from Clients from Hell:

CLIENT: (1) We don’t like your writing. It’s too ballsy, braggy and makes us look like we are too full of ourselves.

CLIENT:  (2) Yeah, yeah. Tone it down. You make us seem as if we show off. Be subtle!

Copywriter: Ok, I’m hearing you. Let me know what you want me to point out about your motorbikes…”

CLIENT: (1) Well… we invented the category, now we reinvented it again, as we always do when we launch a new product. There’s literally no one close to our product’s standard. It’s unparalleled. There’s no terrain or turf worldwide that our bikes can’t handle. They’re the ultimate in any and all aspects. Basically, every part is new, redesigned, or both.

CLIENT: (2) Be sure to repeat all this -

CLIENT: (1) But this time be subtle!

Bacon loves Egg: a Love Actually GIF parody, proudly served up by Denny’s

Bacon loves Egg: a Love Actually GIF parody, proudly served up by Denny’s

(Reblogged from laughingsquid)
(Reblogged from theonion)

thetrifler:

Ugh. This Glad commercial made the huge mistake of making their character that embodies odor SUPER ADORABLE so when it gets vaporized by the Glad I’m REALLY sad. I would never use Glad on you, little buddy.

I once lost a pitch for creating a similar scenario with an all-too-lovable dust bunny. Rookie mistake.

(Reblogged from thetrifler)
Jay Z’s brand obsessions, by year

fastcodesign:

It’s very clear from listening to Jay-Z’s music that he enjoys the finer things in life. This handy infographic breaks down exactly what those things are, and how often the rapper/mogul namedrops them per album.

Infographic: See Which Luxury Brands Jay Z Shouted Out the Most Per Album - Co.Create

(Reblogged from fastcompany)
(Reblogged from thetrifler)
"We want to make it look really cool. You know, edgy and modern. How about if we use a GIF?"

"We want to make it look really cool. You know, edgy and modern. How about if we use a GIF?"

diaryofacontentstrategist:

When someone says: Oh, content strategy. That’s basically just content marketing, right?

diaryofacontentstrategist:

When someone says: Oh, content strategy. That’s basically just content marketing, right?

(Reblogged from diaryofacontentstrategist)